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Every event has an environmental impact. Make yours positive.

The Challenge:

It’s time to plan better.

There’s nothing more magical than bringing people together. But in-person events take a heavy toll on the planet. That’s why we’re calling on every event organizer to measure their event’s impact on the environment, and offset their greenhouse gas emissions or even better - avoid them altogether by switching to a virtual event.
1.

It is estimated that in 2020 alone, 786 million metric tons of CO2 were saved from entering the atmosphere thanks to the shift to virtual events. This figure is equivalent to taking over 170 million passenger vehicles off of the road for 1 year.

2.

A single day event in the U.S. with 1000 participants emits an estimated 805 tonnes of CO2 into the atmosphere, the same amount produce by burning over 850,000 pounds of coal.

3.

Air travel alone can account for up to 99% of an in person event’s emissions, especially if there are international flights involved.

1.

It is estimated that in 2020 alone, 786 million metric tons of CO2 were saved from entering the atmosphere thanks to the shift to virtual events. This figure is equivalent to taking over 170 million passenger vehicles off of the road for 1 year.

2.

A single day event in the U.S. with 1000 participants emits an estimated 805 tonnes of CO2 into the atmosphere, the same amount produce by burning over 850,000 pounds of coal.

3.

Air travel alone can account for up to 99% of an in person event’s emissions, especially if there are international flights involved.

Our goal:

Leave the world in a better place than we found it.

We’re on a mission to set a new standard in how events should be run by making our virtual events climate positive and helping others do the same.

climate positive

29,122

Estimated tonnes of carbon saved from being emitted into the environment by hosting events in the Touchcast Metaverse.
That’s equivalent to the carbon sequestered by:

450,215

Urban trees seedlings planted and grown for 10 years.
Our Progress:

How does Touchcast reach climate positive events?

Calculate
All emissions from our events are quanitified using our events calculator.
Offset
Results from our calculations are verified and offset through an accredited third party.
Report
Emissions and offset purchases are disclosed per event and compiled into a report.
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Step 1: Calculate

We developed a powerful calculator in collaboration with carbon offsetting experts to quantify the impact our events have on the environment. And, aside from using our calculator for internal operations, we wanted to make our calculator useful for everyone as a first step to understanding and addressing the emissions from all events, not just the ones hosted with us.

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Calculate carbon emissions for every event.

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Small / Internal Events

Try it on your event
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Global / Complex Events

Try it on your event

Calculate carbon emissions for every event.

event-2

Small / Internal Events

Try it on your event
event-1

Global / Complex Events

Try it on your event

Step 2: Offset

Once the calculations are complete, we work with our provider to certify the results and fund the offsetting of these emissions (and then some). These funds are dispersed across a portfolio of projects that are third-party verified to reduce greenhouse gas emissions.

Download Offset Project Portfolio PDF ↓All offset projects are validated and monitored by an accredited third party.
report

Step 3: Report

Disclosing your carbon emissions and offsets is at the cornerstone of any ESG strategy. That’s why every event on Touchcast receives its own greenhouse gas emissions report that shows the breakdown of our platform emissions for your event with us, the verification of offset purchase, and the projects our funds helped support.

“In our view, companies face three challenges in turning their events into climate-positive ones: calculating their carbon emissions, offsetting them through reputable, trackable projects, and reporting their offset projects to stakeholders, Touchcast offers an answer to all three.”

Anne LaCarriere
Anne Lacarrière
Global Head of Corporate Access, Kepler Cheuvreux

Case Study:

How Kepler Cheuvreux reduced their carbon emissions by 98.1% from their 2019 to 2021 Autumn Conference by moving to the Touchcast Metaverse.
Kepler

We worked with Kepler Cheuvreux to quantify the difference in environmental impact between their 2019 Autumn Conference, held in person in Paris, France, and their 2021 Autumn Conference, held in the Touchcast Metaverse. By using real event statistics from both conferences, we found that Kepler Cheuvreux experienced an estimated 98.1% reduction in CO2 emissions from their 2019 to their 2021 Autumn Conference prior to offsetting.

98.1%

year-over-year reduction in CO2 emissions by moving to the Touchcast Metaverse.

1330

tonnes of CO2 saved from entering the atmosphere.
The Result:

The emissions reduction is equivalent to the amount of carbon sequestered by the number of trees in Central Park planted and grown for 10 years.

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Say hello to the
climate-positive label for events.

Our climate positive event stamp keeps us accountable and our customers informed. Show off your event’s positive environmental impact to attendees and presenters with stamp placement front and center on your event page.
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You ask, we answer.

What does a tonne of carbon dioxide mean?

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When we refer to a tonne of CO2, we are referencing a unit of measurement for a greenhouse gas (GHG) emissions (carbon dioxide (CO2), methane, nitrous oxide, and more). GHG emissions are important to mitigate because they increase the levels of harmful gases that linger in the atmosphere - the main driver behind our current climate crisis. GHG emissions have many sources, but, for events, travel, catering, and facility heating/electricity use are typically the main sources,

What is carbon offseting?

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A carbon offset is a greenhouse gas reduction that is used to counterbalance, or offset, a greenhouse gas emission. When we invest in carbon offsetting, we invest in high-quality projects which remove the equivalent of our emissions from the atmosphere, or prevent them from happening all together.

What is the difference between offsetting to carbon neutral and climate positive?

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By investing to become carbon neutral, you fund projects that offset the exact amount of carbon you emitted into the environment. When investing to become climate positive, you go one step further and fund projects that offset more carbon than you emitted into the environment (specifically, at least 10% more), leaving a positive impact on the planet.

What is the quality of your offset projects?

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All of our offset projects are third-party validated and verified to be additional, real, and permanent under the Verified Carbon Standard or BC GGECR. Additionally, our offsetting provider, Offsetters, ensures that the projects they provide are of the highest quality.

Why don't you just plant trees?

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Trees are great for the planet, but they grow slowly. It could take one tree up to 40 years to capture 1 tonne of CO2. On average, human activity is estimated to put out as much as 40 billion tonnes of CO2 into the atmosphere every year. That means we would have to plant 40 billion trees now, and wait at least 40 years to offset the emissions we put out today, and so on…

Are your hybrid events climate positive?

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We want to urge companies to reduce their events' environmental impact as much as possible, and the best and most eco-friendly way to do that is to host a virtual event. So, in an effort to push for the highest reduction in event emissions, we will not be making our hybrid events climate positive. If you need to bring people in person, consider reimagining the format of the event - spend less time with everyone watching 8-hour presentations and opt for flying fewer people over.

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